💰 Pricing Structure Guide
This guide outlines all one-time setup fees, renewal costs, compliance-related charges, and usage-based messaging rates.
🚀 1. Getting Started (One-Time Setup Fees)
These charges apply when initially setting up your brand, campaigns, and messaging infrastructure.
🏷️ Brand Registration
$4.50 (one-time)
Required to officially register your brand for messaging compliance and carrier approval.
📣 Campaign Registration
$15.00 (one-time)
Applies per campaign and is required to activate messaging use cases.
📞 Phone Number Purchase
$1.00 (one-time)
Cost to acquire a dedicated messaging-enabled phone number.
🔁 2. Renewals (Recurring Fees)
Renewal charges apply monthly to keep campaigns and numbers active and compliant.
♻️ Campaign Renewal
Pricing depends on campaign volume:
📉 Low Volume Campaign: $1.50
📊 Standard Campaign: $10.00
The renewal tier is determined by campaign usage and scale.
🔢 Phone Number Renewal
$1.15
Recurring cost to retain and maintain your messaging number.
🛡️ 3. Compliance & Review Fees
These charges apply only when specific compliance actions are required.
🔍 Brand Vetting
$40.00
A carrier-led compliance review to verify brand legitimacy.
📝 Brand Appeal
$11.00
Applies if a brand appeal or re-evaluation is submitted after a rejection or review.
📩 4. Pay-As-You-Go Messaging Rates
Messaging costs are usage-based and charged per segment sent.
✉️ SMS
$0.02 per segment
🖼️ MMS
$0.04 per segment
Segment counts may vary based on message length and content.
➡️ Click here to check our plan pricing for GoHighLevel Messaging.
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